Surefire Ways To Maximize Your Adsense Earnings
7 Surefire Ways To Maximize Your Adsense EarningsHere's the Ultimate Key: Let the testing begin. Start testing and tracking until you find the site navigation style that works best for your web site. Try a lot of variations. Most webmasters know that Google Adsense generates a rather sizeable amount of additional advertising income. That is why most webmasters use it to go after high paying keywords. They have with them the lists that tell what the keywords are and often they have already used various methods of identifying them. They've done some keyword research - and yet, after putting up these supposedly high paying keywords on their webpages, the money they expected to come rolling in is not really coming in. What is it, then, that they are doing wrong? Having the web pages optimized for the proper keywords is one thing. But driving sufficient visitors to those pages is another matter and it's often the factor that is overlooked. The point with Adsense is that to get visitors to your high paying keyword pages, you need to optimize your site navigation, so that the visitors get exposed to enough ads! Now stop for a minute and think about this: Consider how visitors are actually using your website. After a visitor has landed on a certain page, they have the tendency to click on to another page that looks or sounds interesting. They get there because of the other links that appear on the page that they initially landed on. This is called site navigation. It is all about enabling visitors to move about your site. And one incredible way of maximizing your Google Adsense earnings. A typical web site has menu links on each page. Usually at the top and bottom, or down the left hand side. The wording on these links is what grabs a visitor’s attention and gets them to click on one of the links that will take them to another page of that website. Links that have *free* or “download” in them are oftentimes good attention-grabbers, earning the click. This navigation logic can also be applied to driving traffic to your high paying pages. There are some websites that are getting a lot of traffic from search engines, but have low earnings. The trick is to try and use come cleverly labeled links to get the visitors off those pages and navigate them to the higher earning ones. This is one great way of turning very cheap clicks into real dollars. Before you begin testing if this same style will work for you and you website, you need to have two things. Firstly, something to track and compare results with; and secondly, some high earning pages that you want to funnel your site traffic to. Another option is to select a few of your frequently visited pages. This ensures you'll quickly get fed back some statistics. Now, the next thing to do is think of ways to get visitors viewing a particular page to try and click on the link that will take them to your high earning pages. Come up with a catchy description for that link. Come up with a catchy and unique description for the link. Think of something that people do not get to see everyday. That will trigger their curiosity enough to try and see what it is all about. You can also use graphics to grab your readers’ attention. There is no limitation to what you can do to make your link noticeable. If you are after the success of your web site, you will do everything it takes just to achieve that goal. So be very creative. As far as many Google Adsense advertisers are concerned, there are no written and unwritten laws to follow regarding what they write. Just as long as you do not overstep the guidelines of the search engines, then go for it. Experiment with impulse driven psychological triggers! You'll need to remember that it is all about location, location and location. Once the perfect attention-grabbing description has been achieved, you'll have to identify the optimal spot on your page to position that descriptive link to your high paying page. Really, there's nothing wrong with visiting other competing websites to see how they are going about the task of maximizing their site navigation. “Hot pages” or “Most read” lists are very common and overly used already. Find something rare and unique. Get to know the ones that many websites are using and do not try to imitate them. So again, it's a question of experimentation. Another way of doing your testing is to try and use different texts on different pages. That way you will see the variations that work and those that don't work. Try to mix things around a bit. Put link ads on top and sometimes on the bottom too, to compare them. This is how you go about testing which ones get more clicks and which ones are being ignored by your site visitors. Remember that testing is more conclusive with a larger sample of test data!
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